Posts Tagged: Sharing


26
Feb 10

Secrets are ment to be shared

Never say no to someone that is looking for a mentor. Most of the time, the limitation is not your time, but the ability of the protégé to consume the coaching and advice you impart. Almost always there is time between when you listen and share to when they come back looking for more. I also believe that it is the job of everyone to support others, regardless of their relative position in the community. Often people filter that they are willing to mentor, as to prefer only the absolute top talent. If we spent more time developing everyone, we might have better talent all around.

There is no shortage of ideas. This is one of those statements most do not agree with. Maybe we do not all come wired with this confidence, but I know it to be true. Being free with your ideas is the simplest way to enable the best thinking to flow into innovation. It also makes it irrelevant who owns which ideas – there are so many more it really does not matter. Secrets are the same way. There is no shortage of secrets to learn and sharing them does no harm.

Almost always, a protégé needs to have a certain level of experience to understand and make use of relevant secrets.  It takes some time to make sense of the words you use or the situations you share. As a mentor you likely cannot practically compress everything for easy digestion. In fact, the simplest of lessons is often distilled to the point that it needs dilution. In the end, more often than not, the protégé is the gas pedal. When that pedal gets stuck, it will be your own inability to communicate at high enough bandwidth – help these folks get strapped to the fastest rocket ship you know.

People think that if they share what they know they will lose their power. This is the absolute wrong way to think about things. Creating a legion of individuals everywhere that grow to be giants is the ultimate in success and likely power. It transcends the walls of your organization and is the right thing to do for humanity. We need to take better care of each other.


21
Nov 09

Caught thinking in the rat maze of consumption

The shortest distance between a person becoming aware and buying – the act of exchanging currency at a higher rate than the service or product costs to produce – is the marketer’s benchmark. As such their motives should inherently be held suspect and yet we believe what they want us to believe.

Time is one of the key battles marketing message fight. Given enough time, anyone can sell anything (ideas or products), some better than others. People have been told time is money and usually that is true for the other person – your time is someone else’s money. Someone else’s time is likely yours. As such, marketing messages are short and repetitive – visually and aurally. It gets cleverer when the messages appear genuinely – products placed in unassuming ways that relate activity or quality to the product or service. Simplified messages attack the largest audience to force an action – thought or behavior. How much of what we know is fabricated?

Science and technology folks are all about details and complexity. One cannot fully appreciate wonders without understanding the complexity – one of the reasons we know less than we should. Scientists strive for truth or work with it to change it. Exactness is important. Any fudge work is noted and already calculated to be insignificant in the context of a more import result. They are biased, but their motives are purer. Of course corruption exists everywhere, so absolutes are tough to swallow. Scientific evidence is often positioned to accentuate the beauty but hid the wrinkles. We hold beliefs that are not always proven by a scientist or better yet ourselves-we call this faith. What do you have faith in?

I am not as interest in what people have faith in as much as that they do so readily. With good marketing, people believe and behave under the influence. People are generally anxious about mind control yet almost everything has been fabricated and more importantly specifically for you and people like you. As much as we are individuals we are actually more alike than not – scarily alike when it comes to what you think, what you believe and what you buy.

We are all participants in being under the influence

We are all participants in being under the influence

It is no wonder that so many people in the fields of communication, branding and marketing feel so powerful – their message in total create so much of the world. They start as the rock falling into the pond allowing ripples to hit us as they may. They drop more pebbles at the right times reinforcing messages, creating relationships and intimate richness. They are the origin and orchestration of the following conversation in what appears to be naturally occurring ripples. As individuals we faithfully internalize, reform and repeat – generating thoughts and actions that others listen to. These messages become defining attributes. Many people like fine wine, food, clothes, automobiles and the latest personal technology. Many desire upgrades to their current lifestyle in those ways and aspire for private jets, multiple homes in multiple countries and more. People consume what is made consumable. The rate of new content production for the individual is slower than the rate of content an individual produces based on someone else’s content. How much of what you think is new? When you talk, how much of what you say is something someone else said? How much of what you feel is yours?

Marketing messages create physiological changes in our understanding of reality – they are not artificial impacts. What is suspect is the initial message we chose to have faith in. If we inspected every message for such qualities we would crawl to a halt. It is not practical and, for better or worse, we are unavoidably consuming. This is excellent news for those who actually know how to communicate. The power to create the world’s thought and behavior is in the hands of those that strike clear and simple messages, rooted in fact and garnished in fashion.


20
Jul 09

Obsessing on color: Getting i1Display to calibrate dual-display video

Color calibration is one of those things that you buy relatively expensive gadgets to asses and correct deviations in visual displays. If you care about your digital imaging process, calibration is critical – buying the gadgets that help simply provide a piece of mind that what you see is as close to what it should be as possible. Add an extra display, as I did, and suddenly you are thrown into the depths of color correction. You never knew how different displays could be.

I use an Eye-One Display 2 by GreytagMacbeth on my two Lenovo ThinkVision L201p displays driven by an NVIDIA Quadro4 980 XGL. Xrite, the owners of GreytagMacbeth recommend using two different video cards as not many dual-display cards allow different profiles to be applied independently. They rely upon the underlying operating system to automate the monitor selection and profile setting. Naturally, Microsoft has a utility that will allow you to apply a different color profile for each display attached to a given system. That is where their guidance stops.

If you have tried this yourself, one of the things you will notice is that simply setting the “primary display” setting on your display properties control panel doesn’t do the trick.

Microsoft Windows XP Display Properties

This will tell the i1Match software where the i1Display 2 device is, but from what I can tell, it continues to work with the other display’s color profile. At first, I thought it was enough to save the different profiles out with different names and then activate them with Microsoft’s Color Control Applet. Short answer, is that the two displays looked wildly different. Here is what I did to get it all working.

Calibrating two displays driven by the same video card with the i1Display 2

First, download the Microsoft Color Control Panel Applet for Windows XP (that’s what I run so maybe there is something else for other versions of Windows).

Second, calibrate you first monitor. I use the i1Match Software that came with my i1Display 2.

Third, save the profile with a name that will indicate which display it is for. For example, “Monitor_6-29-2009_Full_Left.icc”. This tells me not only the date, but how much of the calibration process I followed and for which monitor, in this case, the left one.

Fourth, swap your monitor cables. I know, so simple! Repeat steps 2 and 3.

Fifth, swap your monitor cables back.

Sixth, open up the Microsoft Color Control Panel Applet and assign the new color profiles to your displays. iMatch Software will have certainly screwed this part up, so remove all the profiles that are no longer relevant. Assigning a profile to a display is easy after you have “added” it to the possible selections.

Microsoft Color Control Applet

At this point, your displays are calibrated. A simple verification test is opening a photograph and dragging it across the displays to notice any variations. This is what let me know there was a problem the first time, one was noticeably warmer than the other. After following the above, each represents the image the same way – let us hope faithfully!


8
Mar 09

Pro, Prosumer and Amateur

A few weeks ago, I tried the pre-paid mailer service purchased at B&H serviced by A&I. The roll was from my Mamiya, which I have always pronounced as mam-eye-ya but have since found out could very well be ma-mee-ya. The delay in mailing across the country, processing and back was painful. Especially when I walk by Duggal on the way to work which as far as I can tell does fantastic work! Opening the envelope returned a rush of excitement you get from hanging a freshly developed strips of negatives. You scan them with a flashlight as they dry, hunting for the images you remembered to be special. While the prints are not made to match the 6×7 ratio, the 4.5×6 prints make for friendly proofs.

Claw foot

Reviewing the negatives has me watching film scanner prices on ebay. Good ones are expensive and add one more thing to the equipment pile. It is hard for me to justify for anything beyond the love of my art. If I had a stable flow of income from photography, it would be a simpler decision. That said I am not sure I want to be a commercial photographer. Scott Kelby featured Syl Arena as a guest blogger a couple of weeks ago. Syl listed twelve things he did not learn in photo school. The last resonated with me most…

12. Resist the temptation to become a pro photographer.
The true meaning of “amateur” is “someone who works for the love of it rather than for money”. Choosing to remain an amateur photographer is no measurement of your skill or commitment to the craft. The photo world is filled with unskilled professionals. Thinking that you want to be a pro shooter because you really love photography is absolutely the worst reason to get into the business. I guarantee you, if a love for photography is your main motivation, the economic realities of the industry today will pound your passion into the ground. If, however, your inner voice continues to shout “this is what I want to do” after your passion has been beat out of you, then you are truly hearing the call to the trade. Let me be the first to say “welcome” and “I’m here to help”.

Consider that Prosumer is what marketers have coined to capture professional consumers that want more than “amateur” equipment but cannot afford or rationalize the purchase of professional equipment. Prosumer emphasizes the consumer, not how professional they are. While equipment is certainly part of the recipe, everyone knows they are but the paintbrush and the paint. Given my primary employment does not flow from my photography, I embrace the title of amateur.

Flourish


31
Jan 09

Extending, reflecting and refining on the way to interesting

In December, I treated myself to something old but new, a Mamiya RZ67 ProII outfit. It is a legendary film camera with a cult following. There are many reasons to fall in love with a camera like this and I am just beginning my journey.

As a child, I remember sitting around the dinner table and discussing how the racket did not make the player. Tennis was a big deal in our house and while I knew the sentiment was true, this was the dawn of composite rackets, a move away from traditional wood frames. For me it was a conflict worth waging, because the racket was significant. The racket indeed matters, but without a competent player, it is no better than a lesser tool. The racket does not make the player, but a good tool in the right hands is magical.

Right before I found my new tool on Craigslist, I read an inspired blog post by Chase Jarvis around being successful in photography. It is always interesting to hear the secrets of successful people. People love to try to boil things down to consumable words of wisdom when in fact how someone ends up where they stand is far more complex. Nevertheless, a fantastic quote of a quote from an interview with Steve Martin.

Be undeniably good. When people ask me how do you make it in show business or whatever, what I always tell them and nobody ever takes note of it ‘cuz it’s not the answer they wanted to hear — what they want to hear is here’s how you get an agent, here’s how you write a script, here’s how you do this — but I always say, “Be so good they can’t ignore you.” If somebody’s thinking, “How can I be really good?”, people are going to come to you. It’s much easier doing it that way than going to cocktail parties.

Not only is that true, it is brilliant. I tend to be understated out of fear of being labeled arrogant, but I also enjoy seeing how other people perceive my work and me. If I were more aggressive, I would taint the viewing. I am interested in getting feedback and the best way in my mind is to let people react and then watch and listen. Be undeniably good.

In the first weekend, I shot the camera twenty times. I forgot what it was like to work with film and in this case peel-apart expired Polaroid. Everything takes time. With my Canon 30D, I can rip through hundreds of shots in an hour. My keep ratio is extremely high and I am brutal given the number of photos I am left to manage. The digital darkroom is now an extension of my mind and tweaking is effortless. We forget how much the camera and computer are doing.

Buttler sink

My first few shots were first metered by my digital camera and then transferred to the RZ. Underexposed. Test. Underexposed. Test. Ah, the film. Then years of experience with film rushed over me. Film selection is a critical part of creating an image. Expired Polaroid peel-apart is a wild card. To further complicate things, I was metering with my Canon, which has fancy algorithms for referencing neutral gray. The lighting conditions were such that the best exposure would have been metered from an incident reading, where instead of looking at the reflected light off an object you read the light falling onto the object. Unfortunately, I was without meter and for my first weekend, compensating would have to do.

Sculpture with fan

Chris Orwig, a faculty member at the Brooks Institute, was a guest writer on a wildly popular blog by Scott Kelby. Scott and team run a slick show keeping everyone in tune with Adobe products and photography. Most of their work is tool and gear focused, so inviting Chris to the show was an unexpected and genius move, because he is all about the art. Chris is a fan of quotes. It must be the educator in him.

The review [of one of Chris’ student’s portfolio] was fine, yet after it was over the student pleaded with Jay [Maisel], “Tell me, how can I take more interesting photos?” With missing a beat, Jay volleyed back, “Become a more interesting person.” Or said in another way, as Chris Rainier told me last week, “…at some point photography becomes autobiographical. In order to create better photos, sometimes we need to put down the photography books and magazines. Then we need to go out and to develop who we are.”


Who we are, shapes what we see.

Be undeniably good. Become a more interesting person.

Mouth cast

My setup came with extension tubes, which enable lenses to focus at very close distances, excellent for macro (micro) photography, something I dove head first into last year. My still life rested atop a mantle. Extension tubes and my 110mm lens attached to an unqualified tripod. My Canon 580EX attached to the hot shoe. Test. Underexposed. Test. Underexposed. Test. Ah, the film. Compensate for the film, the extension tubes, and the power level of the strobe light. A color print of what is essentially a black and white subject. Slipping in a pack of Fuji black and white instant film, I nailed it. Unreal. Hours go by as you shoot, wait, look, adjust and expose. Over and over again, totally engrossed in the process, frame and science. The smell of the caustic Polaroid chemicals and the fascination with even poorly exposed shots. Now I remember why it was so amazing to get 10-20% of your shots as keepers. When you shoot film, you have no choice but to wait to see what was captured. The delay is part of the process.

I had been dragging my feet on a couple of purchases, a light meter and a good support system. This new outfit requires both. They have been among the best investments I have made.

My first photography class had everyone shoot slide film. Hardly anyone shoots slides anymore. The process of looking at images projected on a wall is no longer captivating to most. What is smart about slide film is that you basically get what you shot. While there is a development process, there is no magic going on in the darkroom in creating a print. The realized image is the developed slide. Instant films are much the same way. The image only exists in one place. There is no negative. You get what you shoot. Wickedly humbling and intoxicatingly addictive.

I am already a better photographer than before my Mamiya. Bringing me back to all the inconveniences of film informs how I construct my image. Those inconveniences are the pauses that leave you only to think, feel and reflect. Hopefully one step closer on my expedition to being undeniably good. More importantly giving me another window of exploration by which I become more interesting. After all, the process of capturing images is a method by which we interpret and reinterpret our world. That journey is its own therapy.